You don’t need a prophet or soothsayer to tell you that Nigeria’s music industry is very lucrative.
The industry has made millionaires out of several ‘studio rats’, and there are millions of others out there waiting to get their own break “The bad news is that not all dreams come true. Forget that saying of the sky being wide enough for all birds to fly, the Nigerian music industry is a dog-eat-dog world.
File: Female fans with their music idol at a concert
It is very savage, demanding, bitchy, unforgiving and unappreciative. Folks really go hell to breathe easy. This is more so because there is an inherent lack of structure which makes it difficult for record labels to thrive. “EME’s DJ Xclusive put it most succinctly with his post on Instagram during the week when he wrote, ‘No matter how talented you are, it’s hard for most people to understand how hard it is to make it in music. The pains, the hard sacrifices, the let-downs are endless…You can’t give up on you!’ “In this piece, we’ll get you acquainted with some of the desperate things Nigerian artistes have to do to get to the pinnacle of their careers…
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